Serving Seniors’ Needs with Cutting-Edge Technology & Leading Aging Experts

The Obie team consists of experts and therapists specializing in aging, who designed Obie to enhance and strengthen seniors’ daily interactions and engagement.

Obie’s Team

Born from the collaboration of a highly-skilled team, Obie provides innovative technology to meet the needs of seniors, their families, and the care staff. Each virtual game is research-based and inspired by published studies and medical advice.

Ariel Almos

Founder & CEO of EyeClick

Ariel is an experienced entrepreneur with over 25 years of experience in various positions in the Israeli start-up industry. He founded EyeClick in 2004 and is one of the industry’s pioneers in developing and commercializing motion-based interactive gaming solutions.

Dennis Jakubowicz

CRO Senior Care North America

Dennis brings over 35 years of sales and business development experience in the US senior living and care industries, providing technology solutions to improve the quality of care and financial performance of senior living operators. In his previous roles Dennis was serving as General Manager, Senior Living at Netsmart, the leading EHR and software provider in the LTPAC market, serving every level of care, and SVP of Sales and Business Development for MatrixCare.

Nitzan Pardess

VP Global Sales & Strategic Alliances

Nitzan is an entrepreneur, a global sales leader with expertise in creating and leveraging strategic alliances. During his career at the Israeli Prime Minister’s Office, as a start-up founder, and as hi-tech executive, he faced complex challenges in the international arena, developed creative business concepts and led multi-disciplinary units to major success.

Vincent Oddo

General Manager North America

Vincent is the General Manager of EyeClick North America. He oversees the technical side of EyeClick, such as support, sales, and specific projects. Vincent graduated with a Bachelor of Science in Business Administration (BSBA) from Pace University.

David Hasenfeld


David is an accomplished CFO and manager with diverse business experience within the technology sector. His expertise includes business, financial and operational management, intellectual property and corporate legal matters, control, and audits.

David Braha

VP Marketing

David is a data-driven marketing and strategy leader who has worked for top B2C and B2B companies. He has a strong international background, including working in countries such as France, China, and Israel. His customer-first approach helps him turn data into actionable measures and assist companies to grow.

Professor Elkhonon Goldberg​

Clinical Neuropsychologist and Cognitive Neuroscientist

Elkhonon is a clinical neuropsychologist, cognitive neuroscientist, and a Clinical Professor in the Department of Neurology at NYU School of Medicine. He is a Diplomate of The American Board of Professional Psychology in Clinical Neuropsychology and a critically acclaimed and bestselling author whose books have been translated into 21 languages.

“Obie Training Through Gaming: Cognitive Enhancement and Digital Technologies” by Professor Elkhonon Goldberg, PhD, ABPP-CN. 

Michal Herz, PhD

Aging Product Manager​

Michal holds a doctorate in Aging and Psychology and is an experienced Project Manager with over 20 years in the field of aging. A graduate of University of Worcester, UK, she has extensive experience working with the seniors in various contexts such as NGOs, care-giving and academic settings, and the World Health Organization (WHO). Michal has contributed numerous publications and research papers to high profile international conferences around the world. Improving quality of life as experienced by the persons themselves is at the essence of Michal’s work.

Testimonials of Therapists

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Follow the music notes as they play familiar melodies and sequences. As players touch the keys, they create music which awakens emotions and memory, an excellent means of connecting to one’s past. Maestro is a musical activity that boosts creativity and independent thinking, strengthen cognitive skills and promotes a feeling of well-being.